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Why Bid4Spots Was Created
As the President and CEO of Newmark Advertising, Dave
Newmark discovered that both advertisers and radio stations
were frustrated with the process of buying and selling last-
minute radio airtime.
Advertisers
Looking for affordable radio advertising were stuck with wide rotators that could be pre-empted
Radio Stations
were locked into contracts that were too restrictive

Dave knew there had to be a better way!
affordable radio advertising
Although Newmark Advertising specializes in personality
endorsement radio, Dave felt compelled to create a remnant radio solution that would be a win for both!

Rather than try to fix the current model, he felt the best
approach was to create a completely new system from scratch. He envisioned a system that was:
Weekly
For stations that have unsold inventory that particular week
Online
So its fast and easy for everyone
Auction Based
A reverse auction where stations compete for advertising
dollars and the lowest bid wins
Daves vision for a new way of buying and selling radio advertising is now a reality with Bid4Spots!
A win for advertisers | A win for radio stations